COOLA: Oils Campaign

For the launch of COOLA’s SPF Face Oil and Body Oil Mist, I led pre-production planning and directed the shoot, which included working alongside another photographer. While she captured the primary ecomm assets, I focused on creating supporting imagery that brought the “Spoil Your Skin” concept to life—leaning into warm, golden tones that mirrored the product’s luxurious formula and packaging. My final selects were used in PR box materials and as supporting visuals across marketing touchpoints. The imagery was crafted to feel indulgent, sun-kissed, and sensorial.